What is a Keyword Search?

You keep hearing how important keywords are, but what are they exactly? What is a keyword search? Why are keywords important? I will go over all of this as well as, What is keyword research and what is a keyword research tool for? When building out your website, keywords are essential. Thorough keyword research is very important and with the right keyword research tool, your website will achieve better rankings in search engines. Therefore, I will also introduce you to what I believe to be the best keyword research tool of all.

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What are Keywords?

Keywords are what you search for in a search engine. Whatever you type in, really. If I am looking for a new pair of Nike’s, I might type Nike into the search engine, or I might want to get more specific like new blue Nike or blue women’s Nike. Those are all keywords. Users type keywords into search in order to find relevant articles, products, or services.

What Is A Keyword Search


What is a Keyword Search?

When someone types something into a search engine, they are looking for a matching article, one that contains one or more of the words specified by the user. That type of search is a keyword search. Let’s say you wanted to find an article on a helicopter crash that you just heard about in Hilo, Hawaii. You want to find documents relevant to just that. You might search for keywords such as helicopter crash, Hilo crash, or Hawaii headlines. A key phrase search for the ‘same’ would be finding articles that contain an exact phrase or sentence, therefore you would type in the exact phrase, helicopter crash in Hilo, Hawaii.


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Why are Keywords Important?

What Is A Keyword Search

Keywords are very important for your online businesses because you want your articles, products, and services to appear under these keyword searches. This not only helps you achieve better rankings but also drives targeted traffic to your website which is the ultimate goal, right? Right. Now all you have to do is a little research…


What is Keyword Research?

Keyword research is how we find the keywords that people are searching for, the act of collecting data on specific keywords. It is the most important step in search engine optimization (SEO).


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What Is A Keyword Search


What is a Keyword Search-position tracking

What is a Keyword Research Tool For?

A keyword research tool is a must if you want to increase traffic and improve rank. It assists you in finding the best and most relevant keywords for your niche or online business. Can you imagine trying to figure out what keywords have high traffic and low competition without a research tool? I can’t, so let’s move on to the keyword research tool that I choose over all others.

What Is A Keyword Search




Jaaxy is the most advanced and accurate platform in the world! It’s the only keyword and research platform developed by affiliate marketers FOR affiliate marketers. There are billions of keywords out there and more than 500 million new keywords are searched every day. Jaaxy uses data from Google, Yahoo, and Bing, it’s a must-have for any online business that wants to save hours on research time and out-rank their competition.


What Is A Keyword Search

Avg- The average number of searches that the keyword receives per month.

Traffic- Visits to your website if you achieve first page rankings in the search engines.

QSR- Quoted Search Results: The number of competing websites ranked in Google for this exact keyword.

KQI- Keyword Quality Indicator: Green is great, Yellow is ok, Red is poor.

SEO- A score based on traffic and competition, the higher the score, the more likely you will rank for this keyword on the first page. (scale of 1-100 higher = better).

Domains- Availability of domains that are relevant to the keyword.

What Is A Keyword Search

Along with keyword research, Jaaxy allows you to check out the hottest trends and generate niche ideas in only a few seconds, search, find and analyze affiliate programs relevant to your niche, track your rankings in Google, Yahoo, and Bing and find out what other top-ranked websites are doing, ‘spy’ on your competition, you can also find, save and purchase domains instantly and much more! Do you see why Jaaxy is the best keyword research tool available? Enter a keyword below. Give it a try…




Sign Up

Thanks to Kyle and Carson, the founders of Wealthy Affiliate, Jaaxy has been integrated into their platform, so I am lucky enough to have free access to this amazing keyword research tool. If you are not a member and wish to use the best of the best, you can sign up for the free trial and get 30 free searches. Want more? Click the banner below and upgrade!

What Is A Keyword Search-Jaaxy Join

What is a Keyword Search-Jaaxy Research Tool




Now you know what keywords are, you know how important they are and even better, you know where to get the best keyword research tool on the market and you can tell your friends! If you don’t already have a website (or even if you do) or an online business and you’re ready to follow the path to financial freedom, check out What is Wealthy Affiliate About and sign up today, it’s free!

Thanks for visiting!

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8 thoughts on “What is a Keyword Search?”

  1. Tracy, 

    First off, I would like to say you have a very informative and beautiful website. Thank you for this article about what is a keyword search. Now I understand how important keywords will be for my articles. It seems to me that, I won’t be able to figure out good keywords without a good keyword tool like Jaaxy. I will give Jaaxy a try and I will be back for more help for sure. 

    Thank you!

    • Thank you for the kind words Russ. I’m happy to hear that my article was useful to you. Jaaxy really is a huge help. If you ever have any questions about keywords or anything else. I will be happy to help, come back anytime.

  2. I created my website after going through some training and after I selected my niche. At the initial stage, I did not hold much importance to getting keyword searches right and later on when I could not get traffic, I started searching for means to rectify it. I was told about jaaxy but there was not much detail like the one you have given here. thank you.

    • I hear you. I had a little trouble with keywords in the beginning as well. I don’t know what I would do without Jaaxy, it’s pretty amazing. Thanks for the comments and have a great day!

  3. I have been guilty of skipping articles about keyword searches as I never knew what importance it held when trying to get traffic to websites. You have given a well detailed and explicit explanation and with information like this, I am more ready to engage and use the Jaaxy keyword research tool for better performance.

    • I’m happy that you understand the importance of keywords now. Jaaxy is going to save you a lot of time and make things much easier for you. Let me know how you like it. See you at the top!

  4. Great website with great information. I’m going to bookmark this article because it’s very helpful to me!! Thank you for sharing. Do you offer individual training for people new to MMO?

    • Hi Alyse, thanks for those kind words! I’m really happy to hear that you found my article useful. I have not offered any training thus far, however, I would be happy to help out. I’m sure I would not turn anyone down that asked. : ) Thanks for visiting!


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